![]() ![]() "Firefly will help customers accelerate their creative process and save countless hours, while facilitating rapid ideation, experimentation and asset creation."įirefly's direct integration into Illustrator reflects Adobe's company-wide initiative to supercharge every creative workflow with additional speed, precision and power. "Adobe Illustrator is the tool behind many of the world's most iconic designs, from brand logos to product packaging," said Ashley Still, senior vice president, digital media at Adobe. Firefly became one of the most successful beta launches in Adobe history, with Photoshop users having created over 150 million images in just three weeks using the new Firefly-powered Generative Fill feature. Firefly, which launched in March, initially focused on the generation of images and text effects. Previously, brands created color variations manually every time they developed new packaging, rethought logo color options before a rebrand or redesigned their websites now, with Firefly-powered assistance, designers will be able to dramatically accelerate time-consuming color processes, freeing their time for more creative and less tedious tasks.Īdobe has pioneered numerous AI innovations for more than a decade, introducing hundreds of Adobe Sensei intelligent features across Creative Cloud, Document Cloud and Experience Cloud. Leveraging Firefly, Adobe's family of creative generative AI models, to automate and iterate previously manual and tedious processes, the beta release of Generative Recolor magically transforms colors in vector artwork like never before. The new release advances Adobe's vision of empowering creators of every skill level with Firefly as a creative co-pilot, bringing their visions to life at the speed of imagination. Today, at MAX London, Adobe ADBE unveiled Generative Recolor (beta), the first integration of Adobe Firefly in Adobe Illustrator, enabling designers to quickly experiment with colors using simple text prompts. Photoshop users have generated over 150 million images in just three weeks using the new Generative Fill feature powered by Firefly Rapidly following Firefly-powered Adobe Photoshop and Adobe Express releases, Illustrator is the latest Creative Cloud application to benefit from Adobe's advanced generative AI technologies Adobe Illustrator now includes cutting-edge Adobe Firefly powered Generative Recolor, which magically accelerates color variation development in graphics for ads, online content, packaging and more ![]()
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